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Hyundai, Kia deliveries decline in September despite new models
Automotive News China | 2017/10/27

China sales of Hyundai Motor Co. and affiliate Kia Motors Corp. continued to slide last month, although successful launches of some new models cushioned the fall.

Beijing Hyundai deliveries declined 18 percent year on year in September to 85,040 vehicles, while Dongfeng Yueda Kia¡¯s sales fell 27 percent to 423,688.

For the first nine months, Beijing Hyundai¡¯s sales plunged 37 percent to 779,000 vehicles, while Dongfeng Yueda Kia¡¯s deliveries tumbled nearly 50 percent to 423,688.

Beijing Hyundai is Hyundai¡¯s joint venture with BAIC Motor Group Co. while Dongfeng Yueda Kia is Kia¡¯s partnership with Dongfeng Motor Corp.
On the bright side, both companies said two new models enjoyed successful launches. Hyundai introduced the redesigned Reina subcompact sedan, while Kia rolled out the KX Cross subcompact crossover. 

Both vehicles are priced at 49,900 yuan ($7,515). Hyundai and Kia did not disclose sales of the two models.

The two automakers are counting on another lift in November. Kia will launch its next-generation Forte compact sedan, while Hyundai introduces the redesigned ix35 compact crossover.  

In March Beijing Hyundai¡¯s deliveries began a downward spiral after South Korea decided to deploy a U.S.-built anti-missile defense system. That decision triggered anti-Korean sentiment in China.

Many Chinese consumers have boycotted Korean products.

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